One of the most inspiring stories I’ve heard about a vision to leave the world changed
Who among us could live without computers? It seems they’re everywhere – in our studies at home, on our desks at work, in the library, the bank and even the cafe. We get pleasure from them, we swear at them, we need them.
But it’s only a recent thing. Just 3 generations ago the Chairman of IBM declared there is a world market for only five computers. As recently as 1977 the President of Digital Equipment claimed there is no reason anyone would want a computer in their home!
The revolution was brought to us in large part by Steven Jobs, the founder of Apple Computers. Steve Jobs was just 21 when he and Steve Wozniak invented the Apple Computer. Until then computers were a monstrous mass of vacuum tubes which occupied whole rooms. Then the two Steve’s managed to take that mass of tubes and put them inside a box small enough to sit on a desk.
Jobs and Wozniak offered their invention to Atari. They weren’t interested in big bucks – all they wanted was a salary and the opportunity to continue their work. Atari knocked them back. They offered it to Hewlett-Packard, but Hewlett Packard knocked them back. It seemed Jobs and Wozniak alone could see the possibilities. So Jobs sold his Volkswagon and Wozniak sold his calculator, and with the $1300 that gave them they formed Apple Computers. The company was named Apple in memory of a happy summer Jobs had spent working in an orchard.
The rest is history. By all accounts Steve Jobs was a visionary, and spurred on by that vision he built a successful computer company. But Jobs soon discovered that if his vision was to reach fruition they needed greater management expertise. So Jobs approached John Sculley, then President of PepsiCo. There was absolutely no reason why Sculley should leave a highly paid position in a world leading company to go work with a bunch of computer nerds in a fledgling industry. Not unsurprisingly he turned Jobs down. But Jobs wouldn’t take no for an answer. He approached Sculley again. Again Sculley turned him down. In a last ditch effort Jobs passionately presented his visionary ideas to Sculley and he asked Sculley a question that forced him to accept. The question was this: “Do you want to spend the rest of your life selling sugared water or do you want a chance to change the world?”
“Do you want to spend the rest of your life selling sugared water or do you want a chance to change the world?” Indeed Jobs and Sculley did change the world.
Source: information on Jobs and Sculley from “silicon_valley_story” and “ideafinder” websites.
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